marketing performance check
Is Your Care Home Easier to Find Than Your Competitors?
Most Care Home owners know they could be getting more patient and recruitment enquiries, but very few know exactly why they aren't.
What Happens During Your Session
Using your own business, we'll show you where you're easy to find, where potential customers may be dropping off, and the practical improvements most likely to increase enquiries, trust and visibility, recommendations you can act on either way.
Visibility check
How visible your business is when someone searches for your services on Google and AI
competitor check
How your Google Business Profile compares with competitors nearby
trust check
Where enquiries, or recruitment, may be slipping through the gaps
recommendations
Practical, specific recommendations you can act on, whether you work with us or not
5-Minute Visibility Check
Every Marketing Performance Check starts with these five questions. Take two or three minutes to answer them before we meet. There's no right or wrong answer here, if you're unsure, that's useful information too. Your answers will help you get more out of the live session.
| Visibility Check | Question | Options |
|---|---|---|
| AI Optimisation | If someone asked ChatGPT to recommend a care home in your location, would you expect yours to be mentioned? | Yes / No / Not Sure |
| SEO & Visibility | When you search for care homes in your area, do you consistently appear where customers are likely to find you? | Yes / No / Not Sure |
| Website Performance | Could a first-time visitor understand why they should choose you within 10 seconds of landing on your site? | Yes / No / Not Sure |
| Social Media | Does your social media presence make your business look active and trustworthy today? | Yes / No / Not Sure |
| Paid Ads | If you're running ads, do you know which campaigns are actually generating enquiries? | Yes / No / Not Sure / We Don't Run Paid Ads |
